Black Friday

In less than two days, the day that workers dread and shoppers crave is here....Black Friday! The biggest shopping/marketing day of the entire year, where thousands of people crowd into stores such as Wal-Mart, Target, Apple, ect. to get their Christmas shopping completed at a low cost.

The term "Black Friday" originated from a marketing stand point, where a store is once again 'out of the red' meaning, a store usually spends more than it makes in profit, putting it in a 'red' category, which is bad! So on this huge shopping day, with low prices and tons of promos, businesses usually all return to a 'black category, returning all of their profit.

Every year people camp out or create massive lines outside of stores waiting to be the first to get amazing deals. But things are going to be a little different this year, Forbes recommends three useful tips and changes happening in this years Black Friday. 1, "Consumers Crave Mobility", this meaning each year, the number of online Black Friday shoppers has increased by 371 percent, so having an online option is always important. 2, "Customers Want "Couch Commerce" again, about an online option, more than 50 million Americans visited an online retail site on Black Friday. And by this it drove $816 million in online sales alone. And 3, "Success Centers On The Customer Experience", working in retail myself, this is always a big saying that is pushed. Workers need to communicate with customers with promos and make sure you can show them the best product available to them and their needs.

This year is going to be a little different for big stores such as Wal-Mart and Target, with a new opening time of 9:00 (21:00) on Thanksgiving day and each store will have  special items that will be sold at a low price. This year, I will not be taking part in Black Friday because like most retail workers on Black Friday, I have to work. Fun...not.